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Saturday, 3 September
Did you miss the start of the IFA trade show or do you want to know what happened on the TCL stand over the weekend? Read all about it in our article reviewing the weekend!
The weekend began in Berlin and the first visitors arrived at the trade show. TCL's staff were excited to welcome curious and techy visitors on the TCL stand.
Visitors discovered the new Xclusive X1 TV which had been launched the day before at the breakfast with the Press as well as TCL's other innovations and TVs, including the curved 65" 8K UHD TV and the TCL Cityline S79 line (S79 series).
The Xclusive X1 TV incorporates the most advanced and innovative nanocrystal technology: Quantum Dot without cadmium. This technology, combined with a more dynamic High Dynamic Range (HDR), can reproduce the colour spectrum more easily with even more realistic luminosity!
The curved 65" 8K UHD TV was at the centre of attention with its screen manufactured by CSOT which has 8 times more pixels than a TV equipped with Full HD resolution and active 3D function.
The TCL Cityline line (S79 series) and its ultra-slim design (only 9.9 mm thick) integrates 4K UHD display technology and Wide Color Gamut technology which improves the DCI-P3 colour gamut's colour range by 93%.
This Scandinavian-designed TV has a special base which makes it a unique and particularly aesthetic object in a welcoming and cosy living room.
TCL's most important news about the beginning of the IFA trade show was that it won the 2016 IFA Product Technical Innovation Award for its new Xclusive X1 TV.
After a selection process of over six months, the IFA's "Quantum Dot Technology Gold Award" was awarded to TCL for its new Xclusive X1 QUHD quantum dot TV, the "Q65X1S-CUD".
Sunday morning, 4 September
On the last day of the weekend, visitors took their time looking round the stand and stopped to participate in the TCL Quiz hoping to win a TCL TV!
Some visitors went to the Gaming corner to play the games on demonstration while others came to listen to and experience the unique sound of JBL by Harman integrated into TCL's Xclusive X1 TV. With its integrated 3-way audio system, JBL speakers and their unique design offered visitors high-fidelity immersive sound and the ultimate home theatre and entertainment experience.
Sunday was the last day of the IFA trade show and also ended a weekend full of technological and entertaining surprises.
About TCL Corporation
TCL Corporation is a global manufacturer of smart products and provider of Internet application services. The wholly-listed TCL Corporation (000100. SZ) consists of TCL Electronics (01070. HK), TCL Communication, TCL Display (00334. HK) and Tonly Electronics (01249. HK). Founded in 1981, TCL is a leading international manufacturer of smart products who believes there are boundless enjoyment in life yet to be discovered. In the past 35 years, TCL has empowered users globally to discover and create their own moments in life. As one of the first Chinese technology brands to enter overseas markets, TCL currently has 82,000 employees worldwide, across sales offices in over 80 countries, with businesses covering over 160 countries and regions across Asia, America, Europe and Oceania, along with 23 R&D centers and 21 manufacturing bases. As of 2015, TCL is the world’s 3rd largest TV manufacturer with 17.84 million units and has attained 5th position in the smartphone market with 83.55 million of shipment units globally, the company also recorded 48 % of revenue from overseas market the same year. As of 2015, TCL recorded USD11.17 billion of operating income, an increase of 4.83% and a net profit of USD 179.72 million, a Y-O-Y increase of 140.3%.
About TCL Electronics
Headquartered in China, TCL Electronics Technology Holdings Limited (HKSE: 01070) is one of the leading players in the global TV industry, engaged in the research and development, manufacturing and distribution of consumer electronic products. Through a new product-and-user-oriented business model that focuses primarily on a “double +” strategy which includes “intelligence + Internet” and “products + services” as the main direction, striving to become a “global entertainment technology enterprise” that provides integrated entertainment solutions to customers.