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2026 Winter Olympics

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Discover TCL Products

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Experience greatness on ice at Dubal Mall Ice Rink Visit us for an immnersive Winter Olympics experience featuring
TCL's latest innovations, interactive activities,and unforgettable moments,
Daily from Feb 14 to Feb 22

 

 

Because it's not just greatness we admire—it's your greatness we ignite.

 

Experience greatness on ice at Dubal Mall Ice Rink Visit us for an immnersive Winter Olymnpics experience featuring
TCL's latest innovations, interactive activities,and unforgettable moments,
Daily from Feb 14 to Feb 22

 

Because it's not just greatness we admire—it's your greatness we ignite.

 

 

Uniting with Eileen Gu to Inspire Greatness

We're proud to welcome Eileen Gu to the TCL family as our Global Brand Ambassador!
We're uniting with the Olympic champion freestyle skier to change the world through passion and courage.
Eileen's passion for progress pushes her to try new tricks, and that same fearless attitude drives our relentless innovation. 
Witness each moment of aspiration and triumph at the Olympic Winter Games Milano Cortina 2026 with TCL.

 
Uniting with Eileen Gu to Inspire Greatness

We're proud to welcome Eileen Gu to the TCL family as our Global Brand Ambassador!
We're uniting with the Olympic champion freestyle skier to change the world through passion and courage.
Eileen's passion for progress pushes her to try new tricks, and that same fearless attitude drives our relentless innovation. 
Witness each moment of aspiration and triumph at the Olympic Winter Games Milano Cortina 2026 with TCL.

On the Road to Milano Cortina 2026

On the Road to Milano Cortina 2026

Five Artists, Five Igloos, Five Inspiring Stories

Join 5 unique artists in TCL Winter Wonderland's continent-inspired igloos! Hear each artist's unique origin, and discover how their culture intertwines with TCL to spread the Olympic spirit.

See Milan's Christmas Tree & Wishes for Greatness Light Up!

Watch Milan's iconic Piazza del Duomo come to life with a 29-meter-tall Christmas tree, five continent-inspired igloos, and TCL's Wishes for Greatness.

Makes Wishes For Greatness Come True at TCL's Winter Wonderland!

Watch real-life wizard Xavier Mortimer transform into Santa Claus and bring spellbinding illusions to the heart of Milan. Blending festive spirit with Wishes for Greatness, he fills the square with laughter, wonder, and a little delightful confusion.

TCL Inspires Greatness on Olympic Day with Urban Theory

This Olympic Day, watch TCL and Urban Theory light up the iconic TCL Chinese Theatre in Los Angeles and the Duomo Di Milano Cathedral in Milan with a jaw-dropping flash mob performance.

Make Your Wishes for Greatness Come Alive with TCL!

In Milan’s Piazza del Duomo, thousands shared their wishes. And now, those wishes are traveling like a global relay.One voice passed to the next. One spark inspiring another. Until individual dreams unite into one.

This New Year, Fall In Love With The Moments That Connect Us

From different worlds come different wishes, yet two hearts move in harmony — their moments intertwining through every glance, sound, and screen. As the New Year commences and the Olympic Winter Games Milano Cortina 2026 approach, we look back with gratitude for the moments that lit up 2025.

 

TCL x Olympic Museum

Artwork by Zeina RASHID(JOR), Olympian Artist, in collaboration with Bubblegum
Presented by TCL x Olympic Museum
The Olympian Artists Programme is a flagship initiative of the Olympic Museum

 

TCL x Olympic Museum

Artwork by Zeina RASHID(JOR), Olympian Artist, in collaboration with Bubblegum
Presented by TCL x Olympic Museum
The Olympian Artists Programme is a flagship initiative of the Olympic Museum

 

 

 

 

 

 

 

 

 

Newsroom

IOC and TCL announce long-term global TOP Partnership through to 2032

2025-2-20

 

Newsroom
IOC and TCL announce long-term global TOP Partnership through to 2032

2025-2-20

Learn More

Newsroom

TCL appoints Olympic ski champion Eileen Gu as Global Brand Ambassador

2025-8-18

 

Newsroom
TCL appoints Olympic ski champion Eileen Gu as Global Brand Ambassador

2025-8-18

 

Learn More

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