Mike Chen, Managing Director, TCL India, said, “We are happy to bring our QLED models to the Pai International stores, one of the most revering retail chains in the country today. This association will also help us increase our reach and drive more engagement among new-age consumers, making them aware of TCL’s philosophy, especially in terms of availability of cutting-edge technologies at super affordable prices. At TCL, we have always believed in innovation and deliver the best in class products to our consumers. We believe our association with Pai International will further this effort and take TCL to new heights.”