Shenzhen, August 1, 2019 – TCL, one of the leading players in the global TV industry and a leading consumer electronics company, today launched a global marketing campaign with the theme “Born a Legend” to encourage consumers and employees to create User-generated Content (UGC) to demonstrate what makes them a ‘legend’ in everyday life.
ESPN, the world’s leading source of creative sports content and TCL, top three global television brand and leading consumer electronics company, have joined forces to share powerful stories from the world of sport through a new video series titled “Born a Legend”.
The TCL C6 TV was awarded iF Design Award 2018 with its stunning and attractive appearance and high display quality.
At IFA 2018, TCL unveiled its new AI TV offerings, including TCL’s first 8K TV, TCL 8K QLED TV – FIBA Basketball World Cup 2019 Edition, TCL QLED TV X8, UHD Smart TV C7 and its premium product line Living Window. X8 honored with the “Display Technology Gold Award” at IFA 2018.
The expanded range of AI-powered products is part of TCL’s efforts to build a smart home ecosystem that provides consumers with a simple, personalized life experience, underpinning its commitment to making people’s lives more intelligent.
TCL has been awarded at CES 2018. TCL TV has awarded by IDG, AVS Forum and NPD Group. Also, TCL’s 6-Series was named CES Editors’ Choice by Reviewed.com, while TCL’s flagship QLED TV X6 was also named a CES 2018 Innovation Awards Honoree.
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