近年来，电视的价值已从单纯用于观看内容的家电，转变为塑造居住空间与生活方式的载体。但传统电视硕大的黑色屏幕在居室中视觉存在感很强，很难与室内设计相融。在此背景下，A400M / A400 Pro 系列应运而生，以 “让电视化为艺术” 为理念，提出全新生活方式主张。产品以 “艺术 × 科技” 为核心，力求在电视关机待机状态下，依旧提升空间价值。
G-Mark Award Jury Statement:
As large-screen TVs become the center of living spaces, the incompatibility between their large black screens when not in use and the surrounding interior remains a challenge. This product is highly regarded for successfully combining a slim art frame and an anti-reflective display, allowing it to blend naturally into the space while also delivering high image quality through Quantum Dot and Mini LED technologies. By designing the viewing and non-viewing experiences as an integrated whole, it expands the boundaries between home appliances and interior design. This design demonstrates the potential for televisions to evolve from mere audiovisual devices into media objects that enhance the value of everyday life and living spaces.
