MINI-LED TECHNOLOGY DELIVERS DRAMATIC PICTURE PERFORMANCE FOR TCL TV CUSTOMERS

At TCL, we’re focused on delivering joy to our customers through the latest technology.  For TCL TV customers, nothing is more joyful than experiencing their favourite TV shows, movies or sports with the rich colours and striking contrast available with the latest TCL display technology.

Many brands have recognized the value and performance of using mini-LED backlights to improve the performance of televisions.  TCL led the way to deliver great TV picture performance by being the first to use mini-LED backlight technology in our TVs. 

A little background for those of you wondering what mini-LED technology is…

In today’s TV market, there different kinds of display technology available. The one that accounts for more than 97% of global TV sales LED LCD TVs.  The overwhelmingly popular LED LCD TVs have seen lots of innovation in the past years to enable TVs to get bigger, brighter, sharper and more accessible.  Contrast Control Zone or local dimming technology, wide colour with quantum dot technology and mini-LED backlight technology have been applied to LED LCD TVs in recent years with dramatically visible picture quality advancements.

TCL is and will continue to be a leader in deploying those impactful display technologies.  In fact, TCL UK launched the C82K Series powered by thousands of Mini-LEDs deliver incredible brightness, for dramatic highlights and richer, more lifelike HDR performance.  Since then, TCL launched the X92K Series TV, the only 8K Mini-LED TV in the world coming with Google TV. TCL X92K Series combines Direct Mini-LED backlight, Quantum Dot, 8K HDR Premium, 100Hz Motion Clarity Pro for the best 8K HDR performance.

What is it about mini-LED technology that delivers such great TV picture performance? Brilliant light. Smooth luminance. Precision contrast. Vivid colour. All of those key elements of great picture performance are enhanced with mini-LED backlight technology.  

Thinking about the most basic components that make up a TV display, LED LCD TVs have 2 parts of the display that combine together to create an image.  The “LCD” (liquid crystal display) part of the display creates a picture and the “LED” (light-emitting diode) part of the display makes light that shines through the picture so your eyes can see it.  So the benefit of thousands of precisely controlled mini-LEDs in an active matrix backlight is more powerful light that is more smoothly distributed across the screen, more precisely controlled for sharp contrast and more effective in creating vividly saturated colours that dazzle the eye.  Mini-LED simply delivers dramatically better picture performance.

TCL’s innovation in mini-LED backlight technology will deliver even more powerful display performance to more customers in the near future.  The upcoming mini-LED backlight from TCL is possible because of TCL’s deep expertise in micro-meter class active-matrix LED backlights, skilled optical stack optimizations and TCL’s powerful vertically integrated supply chain that can more quickly iterate the most advanced display technologies on TCL televisions.  This unique set of display expertise and deep industrial integration allows TCL to be at the forefront of advanced display technologies like the extraordinarily precise, smoothly brilliant and strikingly slim next-generation of mini-LED technology from TCL.

We can’t wait to enable our customers to enjoy more with the best display technology in a brighter year ahead!