Boulogne-Billancourt, 8 January 2016
TCL Multimedia, one of the largest television manufacturers in the world, appoints Alain Pakiry as General Manager Europe.
Alain Pakiry, new General Manager Europe of TCL Multimedia
The nomination of Alain Pakiry as General Manager Europe of TCL Multimedia, in addition to his current position of General Manager Europe at TCL Communication, marks the start of a new development phase for TCL.
"It is an honor to take on the leadership of TCL in Europe at this turning point in its development," says Alain Pakiry. "In 2015, TCL entered the prestigious BrandZ™ Top 100 Most Valuable Chinese Brands in the world and I am proud to have been chosen to be the voice of the company in Europe. TCL is a major player in the global consumer electronics market and our devices are used on a daily basis by consumers across the world. We feel it’s important for our customers to know who is behind the products they own.”
While the company’s products and solutions are very often in European consumers ‘hands, very few indeed realize who is behind the devices they hold.
A famous ODM, TCL manufactures products for renowned brands such as Vodafone, Orange or Kurio. In the multimedia sector, TCL’s brand portfolio extends beyond the TCL brand to include well-known European-heritage brands such as Thomson Televisions*. In addition, the company also markets under ALCATEL ONETOUCH for mobile phones, smart phones, smart devices and wearables, selling no less than 15 million of products in Europe in 2014.
The appointment of Alain Pakiry is an opportunity to increase the visibility of TCL as a group and pay a tribute to its success and expertise at a time when the growing sophistication of European consumers requires both products of impeccable quality and a strong brand awareness.
TCL, a world leader in TV, mobile, smartphones and tablets
In 2014, the TCL Corporation achieved a turnover of RMB 101 billion and sold over 16,5 million LCD televisions and 73,5 million units of handsets and accessories worldwide. In 2015, the company came in 3rd in the world rank of the LCD TV market and 5th in the world in the mobile phone market. It is now part of the 10 largest tablet manufacturers.
In 2015, TCL brand value reached 71 billion RMB and ranked No. 7 in China brands Top 100 list.
The strengths of the company are its capacity for innovation, its vertical integration strategy and the competitiveness of its product and solution offering. TCL is the Chinese company that files the most patents each year to offer increasingly innovative products to meet current demand and anticipating future market needs.
To make innovation accessible to consumers, TCL can rely on advanced industrial capabilities. For example, the company has invested nearly 5 billion dollars in a generation 8.5 panel factory in Shenzhen (CSOT) in 2011 and doubled its production capacity thanks to a second 8.5 panel factory in 2015. With this investment, TCL proves once again its ambition of remaining a global leader in terms of display technologies.
Short biography of Alain Pakiry
Alain Pakiry began his career in 1993 as Marketing Director at Ubisoft, and became in 1998 General Manager North America for the manufacturer of computer peripherals Guillemot Corp.
In 2004, he joined Logitech, first in Switzerland as Business Manager EMEA then in Paris to head the French subsidiary.
In 2008, he was appointed Senior Vice President Marketing at TomTom in Amsterdam where he remained four years.
He continued his professional adventure as Chief Operating Officer of MyFox, French tech start-up and leader in connected homes.
In May 2015, he became General Manager of TCL Communication Europe.
Alain Pakiry graduated from EM Lyon and IMD Lausanne, and has an MA in Sociology from the University of Kent.
* THOMSON is a trademark of Technicolor S.A. used under license to TCL.
Follow us on Twitter: @TCL_Europe
About TCL Corporation
TCL Corporation is a global manufacturer of smart products and provider of Internet application services. The wholly-listed TCL Corporation (000100. SZ) consists of TCL Electronics (01070. HK), TCL Communication, TCL Display (00334. HK) and Tonly Electronics (01249. HK). Founded in 1981, TCL is a leading international manufacturer of smart products who believes there are boundless enjoyment in life yet to be discovered. In the past 35 years, TCL has empowered users globally to discover and create their own moments in life. As one of the first Chinese technology brands to enter overseas markets, TCL currently has 82,000 employees worldwide, across sales offices in over 80 countries, with businesses covering over 160 countries and regions across Asia, America, Europe and Oceania, along with 23 R&D centers and 21 manufacturing bases. As of 2015, TCL is the world’s 3rd largest TV manufacturer with 17.84 million units and has attained 5th position in the smartphone market with 83.55 million of shipment units globally, the company also recorded 48 % of revenue from overseas market the same year. As of 2015, TCL recorded USD11.17 billion of operating income, an increase of 4.83% and a net profit of USD 179.72 million, a Y-O-Y increase of 140.3%.
About TCL Electronics
Headquartered in China, TCL Electronics Technology Holdings Limited (HKSE: 01070) is one of the leading players in the global TV industry, engaged in the research and development, manufacturing and distribution of consumer electronic products. Through a new product-and-user-oriented business model that focuses primarily on a “double +” strategy which includes “intelligence + Internet” and “products + services” as the main direction, striving to become a “global entertainment technology enterprise” that provides integrated entertainment solutions to customers.
Contact press
For interview requests or additional information, please contact the press office:
Open2Europe
Céline Cattoen
c.cattoen@open2europe.com
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