TCL announces at CES 2022 the brand's next strategies, the next Mini LED TVs at 144 Hz and brand new mobile devices

With a series of virtual events, TCL introduced AI x IoT solutions and all new smart devices, including the 2022 Mini LED TV line and new mobility devices

Las Vegas, January 4, 2022 – TCL Electronics (1070.HK), a major player in the global television and consumer electronics industry, today held a series of virtual press events, during which its President and senior executives shared the brand's next strategies and future business developments. The public was able to see TCL products for the smart home in action, as well as a preview of the 2022 Mini LED TVs and the latest mobile devices.

Visit here to learn more about TCL at CES 2022 and view a summary of streaming announcements.

Message from the President

Juan Du, President of TCL Electronics, during the global virtual press conference, addressed the theme of the philosophy behind TCL products and strategies.

"At TCL, we always put our consumers first. Everything we do is focused on bringing value to people by improving their lives and experiences through our products and services. But we can't do it alone," Ms. Du said. "We depend on our creative and pioneering employees, on the long-term support of our trusted partners, with whom we work tirelessly, and above all on our business ethics of integrity and honesty."

The President also shared highlights of the brand's global achievements in 2021 and the innovations that have driven TCL's success.

To push display technology beyond known limits, TCL founded TCL CSOT in 2009 and invested nearly $31 billion to provide its consumers with the best quality screens. In addition, thanks to a renewed attention to the environment, TCL has entered the photovoltaic sector to produce cleaner and greener energy.

Over the years, TCL has created a connected ecosystem for the smart home, driven by its AI x IoT strategy. Large-screen TVs represent the entry point for a "smart life" and TCL is continually innovating and developing new appliances and mobile devices to help make people's lives more comfortable and inspired by greatness.

"We trust that our technology solutions will allow people to worry less in their daily lives, and allow them to spend more time having fun with their family and friends," added President Du. "At TCL, thanks to our products and services, we want to make people's lives safer and healthier. Ultimately, we want to inspire and empower people to pursue greatness in their lives."

TCL Mini LED TV 2022

Since 2018, TCL has been investing in Mini LED TV technology and aims to become the top player in this area within five years.

In 2022, TCL takes another major step forward by applying the 144Hz refresh rate to the premium models of its Mini LED TV offering, thus providing greater responsiveness, sharper images and smoother gameplay. Both the most competitive players who want to experience demanding high-FPS games, and the occasional ones, who want to enjoy greater responsiveness in gameplay, will appreciate this important upgrade. TCL's 144Hz Mini LED displays will benefit enormously from faster reaction times and increased fluidity, giving players a major advantage, especially for multiplayer titles.

In addition to leveraging TCL's Mini LED technology, this new generation of TVs will elevate the bar for images in games and other dynamic content. With over 1,000 local dimming zones, the 2022 TCL Mini LED TVs will offer stunning brightness, striking contrast, revealing even more detail for a truly immersive viewing experience. More details on the 2022 TCL Mini LED TVs will be announced later this quarter.

Portable and Smart Devices 2022

As part of its commitment to providing 5G connectivity accessible to all, TCL launches TCL 30 XE 5G and 30V 5G. These smartphones are equipped with improved NXTVISION technology, so that users can enjoy realistic and immersive images.

Several new tablets are also launched at the brand's multi-category event. First of all TCL NXTPAPER 10s, equipped with a display that imitates throughout the experience of reading on paper, in order to protect the gaze of those who use it; the lightweight TCL TAB 8 4G, ideal for learning and creativity; and TCL TAB 10L, perfect for entertainment and productivity. In addition, a trio of tablets designed for children as the first target, the new TCL TKEE series: TCL TKEE MINI, MID and MAX.

TCL is also excited to expand its product range to laptops, for the first time with the launch of the TCL BOOK 14 Go. Thin, light and with excellent battery life, it is a great choice for those who are constantly on the move and on the go since it supports LTE connection.

During CES, TCL also presents the new generation of glasses with wearable displays, TCL NXTWEAR AIR. Portable, light and thin, with an emphasis on comfort and style. With the interchangeable front lens and much lighter weight than the previous generation, NXTWEAR AIR offers a profoundly improved user experience.

To fully realize TCL's connected vision, the brand will soon launch the LINKHUB 5G router, while continuing to provide high-quality 4G solutions with LINKZONE LTE Cat4 Mobile Wi-Fi, a compact mobile hotspot.

TCL AI x IoT Smart Home

For TCL, big-screen TVs are the entry point for a "smart life". Users can access the TCL Home ecosystem from their TV at the touch of a button on the remote control, instantly managing entertainment as well as appliances and smart devices.

In addition to the TV, you can use the TCL Home mobile app that allows users to control their smart appliances (such as an air purifier or a TCL robot vacuum cleaner), directly from their smartphone, so as to allow them to sit on the sofa and enjoy a fresh and clean home, with a simple touch.

TCL AI x IoT products and services make your life, work and play more enjoyable and provide you with creative inspiration every day.

For the latest CES 2022 announcements, follow TCL's social channels with #TCLInspireGreatness #TCL_MiniLED #CES2022.

Facebook: @TCLTheCreativeLifeUK

Instagram: @TCL_UK

NB: All devices will be available in different markets later this year. More details will be released later.

TCL

TCL Electronics (1070.HK) is a fast-growing consumer electronics company and a leading player in the global TV industry. Founded in 1981, it now operates in over 160 markets globally. In the second quarter of 2020 according to OMDIA, TCL ranked second in the WORLD TV ranking by market share. TCL specializes in research and development, and in the production of consumer electronics products ranging from TV, audio and smart appliances.