America’s Fastest-Growing TV Brand to Help Fans Win 4K TVs Each Week of the Tournament in March

CORONA, Calif. – March 1, 2017 - TCL®, one of the world’s largest and America’s fastest-growing television brand, today announced it is giving away 4K TVs each week of March during the 2017 college basketball tournament. The TCL Final 4K Madness Giveaway will feature a simple point of entry for hoops enthusiasts who want to win a 4K TV. Beginning today until March 31, each week a winner will be randomly selected among fans who have entered the promotion at or through TCL’s social media sites*. One 55 inch television will be given away each week, for a total of four winners. 

“With a stunning picture and easy access to more college and pro basketball games than you can get on other smart TVs, our award-winning 4K TCL Roku TV is the perfect companion for fans who will be following the tournament at home,” said Chris Larson, vice president of sales and marketing, TCL. “The Final 4K Madness Giveaway is a fun and easy way to win our unmatched basketball viewing experience. No matter what size TV, sports fans will love TCL’s lineup of 4K TVs.” 

TCL’s 4K Roku TVs provide basketball fans with more options to catch all their favorite college and pro teams from home with special access to subscription services that provide out-of-market games, live and on-demand streaming through a cable or satellite provider, as well as free channels with sports highlights and live games for those without cable subscriptions. While some TV brands have decided to remove the tuner despite the value of accessing free broadcast TV, TCL TVs were designed with the cord cutter in mind so they include a TV tuner and offer access to popular network TV and live sports in high definition over the air at no additional cost**. 

In addition to the premium basketball lineup and content schedule, the award-winning 4K TCL Roku TV puts entertainment favorites in one place, allowing seamless access to broadcast TV, more than 4,500 streaming channels with 450,000+ streaming movies and TV episodes, your gaming console, and other devices all from your personalized home screen. 

Fans can enter the Final 4K Madness Giveaway throughout the month of March, for a chance to win a TCL 4K TV. Winners will be chosen and announced on: Friday, March 10th, Friday, March 17th, Friday March 24th and Friday March 31st at 5:00pm PT. 

For more information please visit or follow TCL on Twitter (@TCL_USA), Instagram (@TCL_USA) or Facebook ( 

About TCL 
Already one of the world's best-selling consumer electronics brands, TCL is now the fastest-growing TV brand in North America. TCL (The Creative Life) was founded more than 35 years ago and prides itself on delivering high quality products featuring stylish design and the latest technology. With extensive manufacturing expertise, a vertically integrated supply chain, and state-of-the-art panel factory, TCL offers innovative televisions, including the award-winning TCL® Roku TV™. 

For additional product information please visit


TCL Press Contact: 
Rachelle Parks 

*TCL USA on Facebook and YouTube, TCL_USA on Instagram and Twitter, TCL Newsletter. 

** Antenna for high-definition broadcast reception each sold separately. 

TCL is a registered trademark of TCL Corporation. 

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