The current generation of gaming hardware has taken a lot longer to become the benchmark this time around.
Crypto mining drove the price of PC graphics cards up to heights that only hardcore hardware enthusiasts were willing to pay.
High demand for both next-generation consoles, the Xbox Series X and the PlayStation 5, created one of the most bizarre and frustrating supply shortages in the history of the gaming market. It didn’t help that the ever-exploitative foresight of scalpers made the supply shortage even more annoying.
A global pandemic didn’t do anything to help the supply chain distribution either.
Bottom line, over the last two years, if you wanted to play games in all their next-gen glory, you more than likely had to pay a lot more than retail.
At long last, the dust has started to settle, and the long-awaited hardware balance is starting to sweep across the gaming landscape.
All those eager gamers who optimistically put their names down on waiting lists for a next-generation console, or the PC gamers who rode out the storm of extortion to purchase their GeForce RTX 3090 at a reasonable price, have finally been rewarded with their next-generation gaming platform of choice.
There is, however, one thing that often gets neglected in the hysteria of securing the latest gaming hardware. The humble TV.
In the race to secure your next-generation gaming platform, did you ever stop to consider upgrading your TV?
Chances are it was the last thing on your mind… If it even crossed your mind at all.
With the anxiety that comes with the cost of upgrading to the newest gaming appliances, one of the last things people think about is their display.
Most people tend to keep their TVs until they don’t work anymore, and only then do they consider upgrading to a more current model. TVs are usually the most expensive piece of an entertainment set-up, so understandably a large portion of the general public are tentative about spending generously on a high-end solution.
The problem is, if you’re investing in the latest and greatest video game hardware that can push pixel counts and refresh rates to previously never experienced levels, then it’s blasphemous to not have a TV that can display the grunt your gaming hardware is pumping out.
As gamers, we are at a very interesting stage in the evolution of gaming technology.
The last few gaming eras haven’t been as big of a jump in hardware capability as we would have expected because 1080p (Full HD) was the standard for so long. Now, 4K (Ultra HD) is unquestionably the global norm for TVs, which has resulted in video game hardware being forced to make a substantial leap in performance to complement the superior displays dominating the market now.
The increased power in modern hardware also gives consoles the ability to support new features such as High Dynamic Range rendering (HDR), where high contrast visuals don’t suffer any loss of detail, allowing the blackest blacks and brightest brights to all display in their sharpest visual fidelity.
Ray tracing has become a much-desired feature in games for providing realistic lighting reflections and refractions, delivering more accurate and immersive shadows in graphics.
Thanks to the boost in performance, games now perform at more than twice the refresh rate, going from the standard 60hz to 120hz (144hz if you have a beastly PC) in 4K without breaking a sweat. Variable refresh rates (VRR) also allow lower latency times, providing less image tearing and higher image quality, enabling you to be at your most competitive when battling fellow gamers online.
These are becoming standard features in the modern gaming era, but they are all redundant if you don’t have a TV that supports them.
TCL has a wide range of TVs that support all these shiny new features at a price that fits comfortably into your gaming budget.
The Series 6 TVs are a perfect example of budget-friendly displays that are future proof built for the latest, most demanding games, offering you a gaming experience worthy of the next-gen moniker.
With 4K UHD, 120hz and Dolby Vision (HDR 10) support, you’re getting a TV that is designed to maximise the power of your latest gaming hardware that no other brand can claim to do in this price range. Our cost-effective series 6 range provides all the visual bells and whistles your PlayStation 5 and Xbox Series X can throw at it.
And if you’re a PC gamer who likes to take your gaming experience to the extreme limits of the third dimension, then TCL have you well and truly covered too. Check out our range of gaming TVs to find one that’s the perfect pairing for your gaming environment and hardware.
With a TCL TV, you no longer need to worry about your TV being the weakest link in your quest to build the ultimate gaming set-up.
Supporting all the most cutting-edge features for less than what the latest graphics card or a new games console has cost in recent years, a TCL TV is the missing piece that will instantly transport you to the highest quality gaming experience currently achievable, at the lowest possible price.
TCL is dedicated to developing Mini LED technology. For this, visitors at TCL booth will have the chance to experience the EISA Premium Mini LED TV C835: an incredible all-round 4K Mini LEDTV, with amazing picture quality paired with Dolby Atmos for immersive sound. Moreover, they will also have the opportunity to see the EISA Best Buy LCD TV C735 with QLED and 144Hz high refresh rate, ideal for gamers looking for excellent gaming experience.
In Europe, IFA visitors will discover the first 98-inch QLED TCL TV. This TCL 98C735 features Quantum Dot colour technology with high peak brightness, local dimming and stunning contrast that ensures unique picture quality as well as amazing immersive viewing. Its powerful and responsive low latency and motion clarity also ensure a breathtaking viewing experience for fans of fast-moving sports like football and gamers.
IFA 2022 will also be an opportunity to hear the exceptional audio quality of the C935U RAY•DANZ Dolby Atmos Soundbar, which is the EISA Best Buy Soundbar award winner. To go further, TCL is also launching its latest flagship soundbar with the brand-new TCL X937U with RAY•DANZ technology. Both can be discovered at the TCL booth.
Also at the TCL booth: the 4K Mini LED flagship TV C935 with as many as 1920 local dimming zones and 2.1.2 channel Upfiring speakers.
Other TCL TVs including the TCL C635 QLED TV featuring Google TV, taking video streaming content to a new level of brightness and colour, with its slim bezel-less design, perfect for any space at home.
Presenting at TCL's home comfort zone is a new line of FreshIN series air conditioners. Unlike conventional AC that circulates air inside the house, TCL FreshIN Series features a proprietary FreshIN Plus fresh air system which helps transport the fresh air from the outdoors to the indoors with capacity of up to 60 cubic meters per hours thanks to its powerful air engine, which helps increase the oxygen and humidity levels.
Also delivering better health, wellbeing and located within the TCL booth are the award-winning air purifiers, breeva Pro 700P and 400P.
At TCL washing machine zone, visitors will see how customers can save energy thanks to a new "A" energy-class washing machines* - featuring steam programs to elimate common bacteria while making laundry an easier and more satifying experience.
For all European basketball fans around the world watching FIBA EuroBasket 2022 this September, TCL wants to bring a taste of the action of this flagship basketball event to our booth, by offering a VR video gaming experience to visitors!
As a proud global partner of FIBA since 2018, we look forward sharing the excitement of this important European sporting occasion with IFA 2022 visitors.
TCL will be exhibiting at IFA 2022 as follows:
Date: September 2-6th, 2022
Venue: HALL 21A, Messedamm Berlin, Germany
TCL Electronics (1070.HK) is a fast-growing consumer electronics company and a leading player in the global TV industry. Founded in 1981, it now operates in over 160 markets globally. TCL specializes in the research, development and manufacturing of consumer electronics products ranging from TVs, audio and smart home appliances.
*New TCL P3 Series in Europe / P12 Series in China